The midsize and large corporate markets are diverging again after years of pursuing similar agendas, thanks to the spread of sophisticated software that became increasingly cheap and accessible through ASP and SaaS delivery. While leading multinationals push the envelope with ISO 20022 XML projects, various SWIFT initiatives and electronic bank account management, their middle-market colleagues opt for proven solutions they think can quickly save them time and money.
As the economic storm passes, middle-market treasuries "are back in business, looking for ways to cash in on technology and automation," notes Bridgit Chayt, executive vice president for treasury management services at Comerica Bank. "They're thinking ahead, but they are very pragmatic, looking for projects with a quick, measurable return on investment." That thinking certainly permeates SFN Group.
The availability of cost-effective technology is still a huge factor as more companies find ways to take advantage of what were once high-end tools. "I can't think of a single product that is not feasible for companies above $500 million or even $250 million," says David Trotter, head of treasury management sales for Wells Fargo. "Under $100 million, there may still be gaps where certain products don't make sense."
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