Francesca's Holdings Corp., a Houston-based retailer of apparel and accessories, fired Chief Financial Officer Gene Morphis for "improperly" communicating company information through social media.

The company began an investigation after discovering his activity on May 11, Francesca's said today in a statement. A search for a new CFO is underway. Cynthia Thomassee, controller since 2007 and vice president of accounting since 2010, will serve as interim CFO, Francesca's said.

Francesca's, which had its initial public offering last year, operates about 300 locations and sells clothing and accessories in a boutique-like setting. In March, the company announced plans to add 76 stores this year.

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