Managing corporate liquidity is one of a treasurer's most important responsibilities. It can also be one of the most challenging.
When a company is low on cash, or needs additional funds to support an acquisition or other large expenditure, the treasurer's ability to secure adequate liquidity at the right price can spell the difference between success and failure. When a company is instead awash in cash, the treasurer's ability to optimize returns on those funds can have a big impact on the company's bottom line. And when a company is facing both circumstances simultaneously, in different geographies or across different divisions, then the treasurer's job is both tactical and strategic, and can be incredibly complex.
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