Photo: Branding for Bitcoin cryptocurrency on the window of a crypto exchange kiosk in Warsaw, Poland, on March 14, 2024. Photographer: Damian Lemanski/Bloomberg. Branding for bitcoin cryptocurrency on the window of a crypto exchange kiosk in Warsaw, Poland, on March 14, 2024. Photographer: Damian Lemanski/Bloomberg.

Medical device maker Semler Scientific Inc. said it has adopted bitcoin as its primary treasury reserve asset, becoming one of the few public companies to follow the controversial approach pioneered by MicroStrategy Inc.

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