In 2015, Newell Rubbermaid sold consumer goods under a long list of leading brand names such as Rubbermaid, Sharpie, Calphalon, Paper Mate, and Elmer's. The following year, when the company merged with Jarden Corporation—owner of Yankee Candle, Oster, Rival, Marmot, Crock-Pot, and many others—it formed a consumer-goods powerhouse.
Headquartered in Hoboken, New Jersey, Newell Brands now sells nearly $15 billion of products around the world each year. Its global reach means it generates complex cash flows and substantial foreign exchange (FX) risk. Prior to the merger, both Newell and Jarden relied predominantly on outdated, manual treasury processes. Post-merger, the treasury teams found themselves grappling with even broader and more complex processes.
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